For football coaches and staff

Better solutions for football programs at all levels.

We've worked with 3,000+ high school programs — plus staffs across:

Pac-12 Conference ACC NFL SEC Big 12 Conference Big Ten Conference Patriot League Mountain West Conference Big South Conference Ivy League Mid-American Conference Sun Belt Conference American Athletic Conference Missouri Valley Conference
What we do

Three ways Rooski can help.

01
AI Install

Getting quality work done faster isn't optional anymore.

AI changed what a football staff can get through in a week. A big staff has possibilities it didn't have last season. A small staff can run a week that used to take a building. The programs pulling away aren't smarter than yours — they quit waiting and put it to work. We're already installing this for programs around the country at every level, from Power-4 down to single-A high school.

we run the AI for you, or we train your people to run it — your level decides which
Put AI to work in our program →
02
Scouting Reports

P4 level scouting reports. For any program.

The opponent scout and the self-scout, built from the film your staff already charts — the depth a Power-4 analyst staff produces, at whatever level you coach. Every finding carries its sample size, its confidence, a counterexample, and a link to the snaps behind it. For the 2026 season we run them entirely: you send the export, we send the scout. Your coaches tag film and call the game exactly the way they do now.

in season, every week · high school through college
Build our scout →
03
Rooski GPS

Call plays using images on the field.

Draw a play once and GPS builds the call sheets, the wristbands, the scripts and the playbook off it. Players read a picture instead of memorizing a call, so you install faster and get more reps out of the same practice. This is the one 3,000+ programs already know us for.

youth through college · install faster, more reps
See how GPS works →

We've worked with 3,000+ high school programs — plus staffs across:

Pac-12 Conference ACC NFL SEC Big 12 Conference Big Ten Conference Patriot League Mountain West Conference Big South Conference Ivy League Mid-American Conference Sun Belt Conference American Athletic Conference Missouri Valley Conference

"We could take a staff of 10 and turn it into a staff of 30 — and not spend more time."

Head Coach & AD · 2A high school

Who's behind it Rooski was founded by Thad Wells — 20 years coaching football, a state championship as a head coach at 29, and a year on a Power-4 staff under Bronco Mendenhall at Virginia. 3,000+ programs from youth to the pros have used Rooski products. Everything here is built by coaches, for the way a staff actually works.