"It's like having a superhuman analyst that will never leave me."

Defensive Coordinator · P4 college program

10x your staff — without adding a single person. Rooski is the superhuman analyst that never leaves. You'll get P4 level game prep for pennies, no matter what level you coach at.

We're just taking on a few more programs for this season. Book a free 30-minute Zoom.

// free · 30 min · zoom · no obligation

We've worked with 3,000+ high school programs plus coaches across:

Pac-12 Conference ACC NFL SEC Big 12 Conference Patriot League Mountain West Conference Big South Conference Ivy League Mid-American Conference Sun Belt Conference American Athletic Conference Missouri Valley Conference
Watch to learn about the future of AI in football.
01 /The weekend you know too well

Your most valuable hours are buried in busywork.

The window between Saturday night and your Sunday game plan is the most valuable time your staff has — and most of it, 10+ hours a week, goes to rebuilding cutups, hand-charting your own tendencies, and stacking scout cards. The self-scout that should aim your whole week shows up late. The opponent look you needed Monday lands Thursday. And on a short staff, it's the same story every coach tells us: "it's me — I'm the manpower here."

02 /Why another tool won't fix it

You don't need more software making more reports. You need the work done.

One more scouting platform is one more dashboard your staff still has to run. And generic AI hands you confident, wrong football — the only thing worse than no information is bad information in a building. Rooski isn't another tool to learn. It's staffing: we run the analysis on your program, in your terminology, and hand you the finished work. We're not replacing a single coach — your coordinators keep every football decision; we do the work nobody on your staff has hours for. The Power-4 program down the road pays an army of analysts to produce exactly this. We give it to your staff for pennies on that dollar.

Staffing, not software. Power-4 analysis — for pennies.
03 /What we run for you every week

Your self-scout and opponent breakdown — done before you watch film.

Saturday
Your self-scout, an opponent hypothesis sheet, and a film watch-list — delivered before your staff's film session, so their film time is aimed, not spent hunting.
Sunday
Position one-pagers, scout-team cards, practice scripts, and wristbands generated — plus a call-sheet review that argues against your plan with a clear head.
Thursday
The trim pass — did cutting that install leave a game-day situation uncovered? A last look before the plan locks.
Your side of it
You send film exports by Saturday noon — your staff's normal Hudl workflow, nothing new to learn.

It's the superhuman analyst that never leaves — and it gets you back home with your kids, because you're not the one building it at midnight.

04 /Where the line is

No AI watches your film. Your eyes still do the coaching.

A play is a work of art, not a set of rules — AI isn't trained to break down football video, and we won't pretend it is. Your staff tags like they already do, watches all the film, and makes every football call. We run everything wrapped around the coaching — never the coaching itself. Anyone selling you autonomous play-calling or AI film breakdown is selling you a problem.

05 /What the call actually is

See what's possible — not a pitch.

Get on a 30-minute Zoom and we'll walk you through a full week of Rooski run at a Power-4 level — the scouting, the game plan, the prep, the execution — so you see exactly what a superhuman analyst produces for a staff. Then we build you a clear plan to take the weekly grind off your staff this season. No prep, no homework — just come see what's possible.

Book my free call

// free · 30 min · zoom · no obligation

We've worked with 3,000+ high school programs plus coaches across:

Pac-12 Conference ACC NFL SEC Big 12 Conference Patriot League Mountain West Conference Big South Conference Ivy League Mid-American Conference Sun Belt Conference American Athletic Conference Missouri Valley Conference

"It would have cut an hour out of my Saturday."

Offensive Coordinator · High school

Book your free call

Grab a time before the season buries you.

Pick a time on the calendar right below — free, 30 minutes, no obligation. On the call you'll see a full week of Rooski and leave with a plan.

Free · 30 minutes · Zoom · No obligation

What happens on the call

Three steps — then see what's possible for your program.

  1. 1
    Pick a 30-min Zoom time on the calendar above.
  2. 2
    Hop on with whoever runs your game week — no prep, nothing to send.
  3. 3
    See a full week of Rooski run at a Power-4 level — and leave with a clear plan to take the grind off your staff.
Book my free call

// free · 30 min · zoom · no obligation

A few quick answers
Is it really free?

Yes — totally free. Get on a 30-minute call, see a full week of Rooski run at a Power-4 level, and leave with a clear plan for your program — whether or not we ever work together. No prep, no pressure.

What does it cost?

The call and your breakdown cost nothing. If Rooski looks like a fit for your program, we'll show you exact options on the call — nothing gets quoted before you've seen exactly what it produces, and there's zero pressure to go further.

Are you replacing our coaches?

No — not one. Your coordinators keep every football decision, your staff watches all the film, and nobody's job changes. We're the analyst staff you could never hire: we do the prep work nobody in your building has hours for, so your coaches get their week back.

Do I need to buy more software or another scouting tool?

No. Rooski is staffing, not another platform — we run the analysis and hand your staff the finished work each week. There's nothing new for them to learn.

Does the AI watch our film or call our plays?

No. Your staff tags, watches all the film, and makes every football decision. We run everything wrapped around the coaching — self-scout, opponent breakdown, scripts, cards, call-sheet prep — never the coaching itself.

Who sees our film and our scheme?

You, and the Rooski coaches working your program — that's it. Everything we build lives in your own Google Drive: you own it, it never trains anyone else's model, and your scheme never touches another program. If we disappeared tomorrow, you keep every file.

What do you need from me?

Nothing to book — just show up. If you become a client, in-season you send film exports by Saturday noon — your staff's normal Hudl workflow. That's it.

How long is it? Who's on the call?

About 30 minutes on Zoom, camera on, coach to coach. You and Thad — often a second Rooski coach too. Bring whoever needs to be in the room.

06 /Who this is for

College & high school staffs that are out of hours — not out of standards.

  • Head coaches
  • Coordinators
  • Assistant head coaches
  • GMs & DFOs
  • Analysts, QCs & GAs
  • Any staff drowning in the weekly grind

Assistant without the budget? You're still welcome. If a full done-for-you Coordinator isn't the fit yet, we'll point you to our AI training track so you can start running these systems yourself.

07 /Who is Thad?

The coach behind Rooski.

Twenty years coaching — high school and college. Five head coaching jobs, a state championship at 29. He's lived in the same dark film rooms you do — the cutups, the scouting reports that eat the whole night, the grind of turning a week of work into a call sheet and watching a kid bust a basic assignment anyway.

He's also seen it from the top — a season inside Bronco Mendenhall's program at Virginia, on self-scout, opponent breakdowns, and the NIL piece as the team's NIL rep. Rooski started as his fix for his own staff; 1,000+ coaches, youth to the pros, now run his tools. He left coaching in 2025 to build it full-time — so he can run the weekly grind for your program the way he wishes someone had run it for his.

08 /From our calls with coaches

What coaches say when they see it.

"It's too smart not to use. I think the teams that are gonna start using it — we're gonna be the ones that are behind."

Tight Ends Coach · FBS college program

"It's going to happen very fast, and those who have their hands on it will prosper."

Position Coach · FCS college program

"The smartest Harvard grad analyst can't do it as fast as what Claude can, if you have the prompts correct."

Head Coach · FCS college program

"We could take a staff of 10 and turn it into a staff of 30 — and not spend more time."

Head Coach & AD · 2A high school

"What took me hours takes me minutes sometimes."

Head Coach · 9-man high school

"It'll kick me back ways to increase the explosiveness of your offense — and that took me 15 seconds instead of sitting down and going through it all like I've done for years."

Offensive Coordinator · 40-year high school coach

"Plugging stuff into AI and having it analyze data like that — it picks up and finds things I would never have found myself."

Head Coach · 5A high school

"We got all this data — I want to drop it into something smarter than us."

Head Coach · 6A high school

"It's almost like having another coach in the room with you."

Offensive Coordinator · High school

"This thing is addictive, man. I never in a million years thought you could have a football conversation to that level. That's what absolutely sold me."

Run Game Coordinator · High school

"I started coaching on 16 millimeter. We moved to VHS, then CDs and DVDs, and when Hudl came, I thought I died and went to heaven. I'm open to anything."

Head Coach · 51st year coaching

"My mind immediately went to a competitive advantage — let's do this before everybody else does, and get ahead of it."

Head Coach · 2A high school

"Anything I can do to get home as much as I can — I got a wife and two kids. How can I take away some of the busy work?"

Head Coach · High school

"There's nothing focused on the coach — other than really what you're doing."

Head Coach · D3 college program

See what a superhuman analyst runs for a staff every week — and a clear plan to take the grind off yours this season.

Book my free call

// free · 30 min · zoom · no obligation · 5 spots left for 2026

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